Last week I spent a day with other CEOs and senior managers at The Dolls House Emporium. Like us, they are a niche company selling via a catalogue and web site and so we were all there to learn about their business and see if there were any best business practices we could share.

You often tell us what a great service we offer but we are always trying to improve.

Here we are seeing round their warehouse-which actually looks quite like ours. Have you been to visit us yet? We have a great Showroom and Special Offers waiting for customers who would like to come and see us!

Great news! The new American Ballet Theatre Training Program Uniform arrived in the warehouse this week and is already on our websites in time for Back to School planning.
The team have done an outstanding job, pulling a beautiful collection of fresh new colors, styles and quality fabrics together in such a short space of time

Miss Rachel Coulson wrote ‘It is a pleasure doing business with IDS. You have such a wide variety of products all in one place at exceptional prices. Delivery is always very fast. At the moment i am kitting out a float with the wide variety of animal masks/costumes you stock ready for our local Carnival’

Lots of our customers loved the Danskin tights range, the best sellers have been re launched log in to the website for more details.

It’s been great having another bank holiday but now preparing for another busy week. I hope you enjoyed the Royal Wedding on Friday. What a beautiful bride and very handsome groom! In the end she didn’t wear an IDS tiara……
Please go to our Facebook page and tell us what costumes you are planning to use for your next show or recital. Don’t forget to send us photos afterwards as we love to see your students in our outfits and to see how you have accessorised them. It’s easy to post your photos on our Facebook site but get in touch if you have any difficulties. I look forward to hearing and seeing your news very soon!